Wednesday 30 March 2016

Shoot up your MLM business with Video Marketing



Videos are faster and better way to promote your business in recent times. Attention time of people are reducing day by day due to increasing technology, which is fast replacing the reading material with better and better visual technologies.  Irrespective of any business, video marketing should be a major part in the marketing strategies for your organisation. Take an examples, kids educational videos and eBooks. Kids are more inclined towards learning through audio visuals rather than reading, unless they possess inherent interest. But majority, with the advent of smartphones and tablets, it is easier for them to access a video rather than open and search a website for some reading material. Why will I read when I get the same information in a more digestible method? Even the corporate employees, who wish to gain further knowledge regarding their work or pursuing a course which may enhance their skills and prospects for the better job, also search educational videos and learn through them.
Videos are pictorial representation of your message. They are not just alphabets. They have music in them which soothing to brain along with learning or gaining some insights. So, most of corporates, want to unleash this power of videos and promote their business through videos.
Videos are easy to access. Go to YouTube, type in your search words and you will get one big list of videos related to your search. It is free, people generally does not have to pay for it.
Since MLM business involves network and promotion of niche products which are not available on the shelf of supermarkets, videos can be extremely useful.
They help promote products
They help promote your business
Generate leads
Drives Traffic
In real terms video is an interesting way of communication. If it is with real person, they are helpful in relating with the prospects and establishes a connection with you. Prospects feel they have got the personalised information from your business. This feeling is a must for MLM business.
Grabs your Attention: Videos should instantly interests the user with the information as to how they are going to be benefitted by watching this video. If it fails to interest the users with benefits, users are going to stop watching it. Hence to the point information which is valuable should be provided in the videos.
Channel to make an Impressive Introduction: Impress the viewers by short introduction in the form of animation and music. A creatively created animation interests all the age group and is very powerful in convincing even the difficult points in easy way. Add some soothing music, as it is appealing when watching a video.
Convincing though Short: Videos may hardly take couple of minutes to convince the viewers. This is strongest and most favourable aspect.
For a convincing video, write an impressive content in its script. The flow of the script in general is:
Introduction of your business and business website
Short overview
Business issues
Possible Solutions
Solutions you provide through your products
Finally where they can connect with you and get more information
Your business videos should not be too loud making heavy sales pitch. It should have a smooth flow and subtle way of promoting. It also should not be too flashy, as it looks immature. In short, videos must be made depending on the type of business and the industry.
From the mashable website: “according to a report from Vidyard, more than 70% of marketers say that video produces conversions better than any other type of content. Additionally, an Animoto survey last year showed that 73% of U.S. adults are more likely to make a purchase after watching an online video explaining a product or service.”
It is also a cheaper way to promote products as there are many free tools available to create a video. Even videos prepared by your personal cameras can work wonders. But apart from that, if you want to use animation, there are many free animation tools available to create fantastic animations.
Nowadays, small business as well as an enterprise are leveraging the power of videos depending on their finances. Videos can be elaborate as well can be made out of a single room of your apartment. But basic fundamental moto is to be more convincing in marketing the products. They have proved to be effective and successful into transforming into conversions. 

Sunday 27 March 2016

5 Advance Concepts in MLM Business Plans



There are many types of MLM Business plan are available on the internet but today we are going to focus on some the best MLM plans, which will give you more profits and save your valuable time. Here is the list for those plans -

MLM Gift Plan –

It is based on give simple and take multiple gifts. This type of plan is also called donation plan or help plan. There are so many international companies started this method and made good profits from this.

MLM Uni-Level Business Plan –

It is the simplest plan in this industry to explain and understand the concept of MLM. In this type of plan a promoter can recruits new joiners to their frontlines up to the unlimited depth and after that get commissions on each sell they from their frontlines. MLM owners introduce fix new joining to motivate the promoters.

MLM Binary Business Plan –

It is first choice for any kind of MLM Business owners or companies because of its simple and much more profitable chain system. In this type of business plan a leader or affiliate grows his downline into two sub-trees, one is on right and another one is in left. When a sub-tree grows from one side then it also called as power leg and remaining one is called profit leg. In this plan, the distribution system depends on two ratios. First one is 1:1 and second one is 2:1 or 1:2. In this plan, the payment is distributed by the Capping Concept formula.

MLM Board Business Plan –

This method is also called as Revolving Matrix MLM Plan. It is one of the most popular business plan in which customers or promoters work together in a group. It has Board in which fixed number of people work together as a group. When board members reach its limit then it splits into two sub boards and the promoter moves to the next higher level.

MLM Matrix Business Plan –

This type of plan is also referred as Forced Matrix Plan. It is one of the most favorite and popular business plan in which networker or MLM Leader recruits new joiners under his frontline in depth and width. The company can set their own commission to the depth level to distribute to their MLM Leaders. Internationally this plan becomes so famous in leading countries like USA, UK and Australia.


There are few other plans are also included in the MLM business but right now we have focused on the best suitable plans for the MLM Business owners. Few other plans are like MLM Generation Business Plan, MLM Stair Step Business Plan and MLM Australian Binary Business Plan. If you are already in mlm business and you are aware of the software which used in mlm then you can go here.

Thursday 24 March 2016

How a MLM Marketing Software is made? Understanding the various processes involved…



Any Software whether it is MLM or not, is made in a certain developmental cycle. It is called Software Development Life Cycle. The IT Company which creates direct sales software or any other softwares, splits its job into two
Software Development
Software Project Management
Software Project management includes all the tasks in the creation of software right from the requirement gathering to implementation & testing in a stipulated time period decided between Software development company and client.
It is very important to carry out the software project management extremely efficiently because firstly every software is made to meet client’s requirements and every client’s business requirements are different so software are mostly customised and tailor made. In addition to that, technology is continuously evolving, which brings changes in the software development life cycle as well as on implementation side. Every project is carried out under certain constraints. As shown in the figure below, every software organisation has to create Quality products in certain Time frame, Scope and Cost as per client’s budget.
Software project management involves three main activities:
Project Planning
Project Estimation
Project Scheduling

Project Planning follows a set of processes for facilitating efficient software production. It includes scope management which basically prepares a boundary for the project. It clearly states what is to be done under the project and what is not to be done, which gives clear picture for the software organisation as to what is to be delivered at the end and as to client what will be delivered at their end.
Project Estimation involves estimating how much of the resources in terms of manpower, man-hours, time frame, and software size will be required. The project estimation is absolutely necessary in order to know how much of the resources needs to be allotted keeping in mind all the constraints of quality, time, cost and scope. Based on this estimation, the resources are accordingly allotted or applied.
Project Scheduling involves defining the milestones for the whole journey of software production in the constraints of time and sequence. This is done in order to follow certain guided processes by which software organisation is saved from many unnecessary expenses and confusion and chaos and meets the deadline of software delivery. This in return may ensure customer satisfaction and builds the maturity level the organisation.
Besides these other processes followed are Project Risk Management, Project Execution and monitoring, configuration management and communication management.
Now let us understand Software Development Life Cycle which is part of Software Project and it defines the stages of software design and development.
Communication: It is the initial step where client start off with the request for software product to Software Development Company.
Requirement Gathering: This step involves series of meetings with clients and following certain procedures to extract as much information about the client’s requirements for the software. The requirements are classified into three types – user requirement, system requirement and functional requirement.
Feasibility Study: Based on the requirement gathering, the team analyses and comes out with the opinion of how much requirements of the clients can be met. Is it feasible to meet all/most of the requirements of the clients?
System Analysis: It is the study of various important parameters. It studies what will be the impact of the implementation of the software in business system, are any changes needed in the existing system, what are the limitation of the system etc. At this point, project team will carry out with scope outline, schedule planning and resource management.
Then following processes are carried out:
Software design: Based on the requirements gathering and system analysis, software is designed.
Coding: This where the programming is done to fill the software design.
Testing: After the software design and software coding, it is tested for errors at various levels and if at all any errors are found they are to be removed and retested. Quality checks comes at this stage.
Integration: After the testing of the complete software, if at all it has to be integrated for an example with ecommerce application, payment gateways, SMS integrator, it will done at this stage of SDLC.
Implementation: This involves implementing the software on client side. This stage involves the task of running the software on client side and watch out what all problems are faced and they have to eliminate at this point of SDLC.
Thereafter comes training is given to work with software to all client users and after that software company has to be vigilant about all the after sales services which is to be provided. Go here for best mlm forums. for more information on mlm forums go here :  
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MLM marketing software Ventaforce is created by all of the above processes with utmost precision at every step and care is taken to meet the user’s requirements within all the mentioned constraints. This is the reason why Ventaforce is a proven comprehensive direct sales software around the globe with 3000+ installations with satisfied clients in 30+ countries.

Monday 21 March 2016

What Is Multilevel Marketing?



These days, probably we have heard about the MLM Business or Network Marketing. But many of us underestimates the effectiveness of Network Marketing. Therefore, we are going to focus on some of the key elements involved in this type of business or marketing.

In this type of business the sales force is compensated not only for the sales he made but also for the sales of the other people. That means we can bring more sales, profits and better connections. On other hand traditional marketing does not allow you to do this thing. Well after you make sales from other people, those people go to your “Downline.” In other words it also known as Pyramid Selling.
MLM is a direct selling marketing. In this type of marketing you are selling companies products directly to the consumers. You can sell products by your own connections and word of mouth and encourage them to become a member for the company’s product distribution.

Historically, this method of direct selling was invented by Dominique Xardel. MLM was exist in the 1920’s and 1930’s. In the 1990, The Direct Selling Association (DSA) reported that 25% members used to grow MLM TO 77.3% in 1999. Afterwards in 2009, 94.2% of DSA were using MLM techniques. Which has grown to 99.6% of sellers, and 97.1% in sells. Some big companies such as Electrolux, Avon, Tupperware and Kurby originally used single level marketing to sell their products and later they introduced their marketing as Multilevel Marketing.
As by talking about numbers, DSA has more than 200 members but it is stated that there are more than 1000 using multilevel marketing in the United States alone. In future these numbers may grow rapidly because of its ease.

Let’s take look at the some of the income levels you expect from this –
In June 9 1998, The Wall Street Journal stated that “Mr. Nakajimas Amway income is now about $2.5 million. In 2012, article about double crowned ambassador Holly Chen told that “Her total haul is estimated by one direct sales magazine at 8 million a year.”

There are so many misconceptions were raised about this type of marketing but in real time, it is fairly one of the greatest way to generate income as well as selling products without taking that much amount of time or hard work. MLM is a simple idea and anyone can start their own MLM business or become a member for those businesses.