Thursday 28 July 2016

How Should Your Business Card Be?

Business cards play a vital role while publicizing your business, especially when you are in MLM business. Several MLM Softwarecompanies do have their own pre-designed business cards. However, if they do not have one, then you are caught in a limbo as to how your card should be designed. Below are some tips that you should follow while designing your card:

      Short and sweet content: keep the content short and do not jam it up with too many details. Too crammed up card is a major thumbs down. So keep it short and easy to read!

Choose the best paper: try not to compromise on the quality of paper. Handmade papers are a new trend in the market, try and use them because they give an altogether different look than the traditional business cards.

Add your photograph: try and add your photograph on the business card because your clients will remember your face more than the card. Try and add your recent picture and not an ancient one because it helps in recognizing you immediately during the next meet.

Add your contact details: try and add all the contact details, right from the landline number to your mobile number. Include your email address, website if you have any because these factors help in bridging the communication gap.

Use soothing colour and font size: do not go for flashy colours, they are major disenchanting and unprofessional. Along with colour, go for standard font size, which should not be too big or too small. The aim is that the content should be readable.

Include logo, if you have any: try and include the logo of your company as it is the face of your company. A logo speaks a thousand words and you should be bragging it with finesse.

Use both sides of the card: many people include details on one side, but I would suggest try and occupy the flip side too. Try and include your vision of the product, so your clients get a better perspective.

Try and carry as much as cards you can, so that you can build a strong network. People still have an impression that business card is just a piece of paper which finds its way to the trash. However, they forget it helps in making a better and stronger network for businesses to flourish!  

Tuesday 5 July 2016

Top MLM Businesses Of The World


Businesses that run on MLM format have been in existence since late 1880’s. Almost any industry can choose to sell its products via the MLM channel but historically, the FMCG and Health & Wellness industries have dominated the domain of direct selling which is a synonym for MLM; so is network marketing.
Below Is A Brief List Of The Companies That Made It Big Through Multi-Level Marketing And The Main Reasons Behind Their Success –
Avon Products Inc. grossed almost 11.3 Billion Dollars in revenue in 2015-16

Avon Products Inc.


Started as California Perfume Company in 1916, Avon’s history dates back to 1886 when David H. McConnell chose to sell perfumes instead of books!

The real driver of Avon’s success has been its contribution to the community. Avon has constantly made charitable donations and has launched positive social campaigns for the betterment of the society. What one should really learn from Avon in direct selling business is that your consumers are your ambassadors and if you can help their community grow, they will most definitely appreciate your business.
Amway Distribution Store in Hong Kong’s Nathan Street

Amway

Amway and Nutrilite are household names globally because the company formed in the name of ‘the American Way’ (Amway) found its initial success primarily by the sales of Nutrilite products. Other brands that made Amway a business leader in the MLM vertical are Artistry, spring Water Filters, etc. The profitability of Amway as we see today can be credited to its founders Van Andel and Devos for the adoption of the pyramid styled income distribution structure.
A typical Herbalife promotional poster depicting sporty and fit young people

Herbalife Ltd.

Herbalife tasted success with the growth of the fitness industry in the USA and subsequently all around the world. The company was founded in 1980 by Mark Hughes in California. The company changed its auditor from KPMG to PwC only recently, as the employee handling Herbalife in KPMG told that he had shared non-public facts about the company with a golf buddy!

Source:{http://www.ventaforce.com/2016/06/15/top-mlm-businesses-of-the-world/}